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Your on-demand RevOps Consultant for B2B startups and scaleups.

Why create HubSpot deals? Do you do this already? OR do you wait until they are at a certain level of qualification before making the deal? Those coming to Hubspot from Salesforce will be more used to the latter. When this happens in Hubspot though, we’re often blind to the data we need to make key decisions. Five key benefits to creating HubSpot deals for everything: 📈 REPORTING is much easier and extensive using Deals than using Contact lead properties—1) giving you a bett

When we talk about Speed to Lead —what we’re really saying is how FAST can we get VALUE to inbound leads who have taken some kind of marketing action— i.e. they downloaded content, filled in a form, requested information etc. Lots of clients ask us to build reports to see how quickly they are getting back to leads/MQLs. We have already discussed the importance of providing value to customer FAST and ‘Speed to Lead’ in our blog: The How-to’s of lead distribution —namely the p

October 2024 It's time for RevOps Tool of the Month , where we showcase some of the best RevOps tools in the market right now for you to try out 🔥 In the spotlight this month, we have: 📩 Emailable 📩 Their tagline 💬 “Eliminate repetitive typing and mistakes” Long story short 📖 Emailable is a pretty handy email verification tool designed to clean and validate your contact lists. By highlighting and reducing invalid emails, it improves deliverability—minimising boun

August 2024 It's time for RevOps Tool of the Month , where we showcase some of the best RevOps tools in the market right now for you to try out 🔥 In the spotlight this month, we have: 🔥 Text Blaze 🔥 Their tagline 💬 “Eliminate repetitive typing and mistakes” (As you can see, Nat and I chat frequently on LinkedIn...) Long story short 📖 Text Blaze is a great snippet tool for sales teams , designed to streamline and accelerate your outreach . I’m a huge fan of snippets

July 2024 It's time for RevOps Tool of the Month , where we showcase some of the best RevOps tools in the market right now for you to try out 🔥 In the spotlight this month, we have: 🎺 trumpet 🎺 Their tagline 💬 “Buying software sucks. ‍Make it easier for your buyer to buy.” Long story short 📖 Trumpet is designed to centralise, streamline and personalise your sales outreach process. It allows you to create personalised 'digital sales rooms' (effectively a microsite) for

We all agree that delivering value quickly to inbound Marketing Qualified Leads (MQLs) is key for lead conversion, but how do we effectively do this in practice, and who do we route the leads to achieve this? First, let’s zoom out and take a look at the top of the sales funnel—the average B2B SaaS company converts landing page visitors at around 9.5% . Of those that make it through, the average inbound conversion for a B2B SaaS SDR team from lead to ‘opportunity’ is around

It's time for Tool of the Month—featuring the best RevOps tools in the market right now for you to try out. This month we have STORYLANE!